Reach the Summit.
The Climbing Experience is Kent’s newest and most exciting indoor climbing facility. The Fun Wall adventure area offers an introduction to climbing for everyone, and a new state-of-the-art bouldering facility, which includes a 30m competition wall.
The only way
Tilt Digital were brought on board to help this Kent based start-up create a dynamic and leading online presence for their new climbing centre in Maidstone, Kent.
The key aims of the website were to give users clear information about the centre, its facilities and the range of options that they provide, including a kid’s fun wall, bouldering area, yoga and fitness classes, and their new café. The priority for the site was to encourage bookings online and to be found easily through search engines and advertising campaigns.
From planning to design.
Initially, the website was fully mapped out using our wireframe process, allowing the client to understand the proposed flow of content and usability. Once agreed, Tilt Digital then proposed several design directions for The Climbing Experience.
The final design of the website was clean and approachable, allowing serious climbers, beginners and families to book with ease. The use of photography brought the website to life with dynamic climbing shots.
We integrated the website with Rock Gym Pro, allowing website users to register online and book climbing sessions.
The website is also fully integrated with AdWords, for conversion tracking to ensure that the client has full visibility on which routes are providing them with the best return on investment, as well as Mailchimp, allowing The Climbing Experience to build up and market to a list of budding climbers.
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